Thursday, July 5, 2012

A No Brainer Business (Part II)

I own Candy Cain Travel. I built this company from the ground up. I worked extremely hard over the past several years to get it where it is today. I am known for my work in destination weddings. I even teach destination wedding seminars all over the world. I loved the idea of working for myself and having my own business.

That is, until the economy finally hit my business. Clients have become more demanding and just plain nasty. The resorts are less flexible-- Which honestly doesn't make sense to me. (I mean, you'd think that they would bend over backwards to accommodate clients, rather than not care about their guests' experiences.) So, I end up having demanding clients having a bad vacation experience, then blaming it on me. The stress is ridiculous. I feel terrible when guests have lousy experiences on their vacations.

This business is recession-proof. I work as a marketing executive for an international wellness company that specializes in consumable goods. The company did over $1BILLION in sales last year. They are in competition with Colgate-Palmolive, Johnson & Johnson, SC Johnson Wax, Kimberly Clark and the like. No matter what happens in this economy, people are still going to buy toothpaste and deodorant and laundry detergent...

The great thing? I don't sell anything. I don't have to do parties or sales or hit up my friends or anything like that. I market the company. People enroll as customers, and shop directly through the company. I get paid for telling people about the company and enrolling new customers. It's shopping; not rocket science. People shop on their own. It's so simple.

NO BRAINER REASON 4: YOU DON'T HAVE TO PESTER YOUR FRIENDS AND/OR FAMILY TO BUY STUFF FROM YOU.

Here's a simple reason why this business is a "no brainer" to get involved with: You can will it to your kids, spouse, significant other, etc. This business is focused on residual income. Since there is a 95% reorder rate company-wide every single month, that means that you set up your business once and get paid on it repeatedly. Customers I referred to the company back when I started in August are still shopping, and I get paid every single month. If something should happen to me (God forbid), my business goes to my kids. They don't have to grow it, if they don't want to. As long as my account is active - even if it was transferred into their names - they will receive a check every single month.

NO BRAINER REASON 5: MY BUSINESS I CAN PUT THIS BUSINESS IN MY WILL. (OR: MY WORK NOW WILL BENEFIT MY KIDS EVEN WHEN I'M GONE.)

I had a rough night in June. I had a phone overview with three potential new team members at 9:00pm. My twins were still awake, and were less than cooperative. Fortunately, one of my team members was on the phone and was able to jump in and take over during the times I had to mute out because of my kids.

The following evening, I received a call from my best friend, who also happens to be the person who introduced me to our company. Long story short, she had a family emergency - one that is going to tie her up for SIX WEEKS - and needed some help for an overview that she was going to do. Fortunately, I was able to handle her presentation. Furthermore, the entire team is pitching in to make sure that her business stays solid. The best part is, I know that my team would do it for me, too.

NO BRAINER REASON 6: I WORK WITH PEOPLE THAT HAVE MY BACK, NOT PEOPLE WHO WANT TO STAB ME IN THE BACK.

I have lots more to write, but I'll spare you an epic entry. Plus, I want to get this up ASAP. Incidentally, my company is offering a guaranteed $1000 incentive this month. What would $1000 do for you? Message me and let me help you earn it.